Anyone who does not already subscribe to Lürzer's Archive is bound to be on the list of prime suspects every time a colleague finds that the latest issue of the magazine has been filched. So be sure the finger of blame is not pointing in your direction by taking out your own subscription to a title which, every two months, treats you to 70 new and outstanding print campaigns from around the world, fascinating interviews with the best international creatives, more than 50 new Commercials, which, in combination with an online services subscription, can be viewed here on this website in their original version and the current Top 15 digital designs (websites, apps, etc.) selected by leading names from digital.
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Some quotes of well-known readers of Lürzer's Archive:
"If every Art Director and Copywriter looked through a copy of Archive before starting a brief, there would be a lot less dross polluting our papers, magazines, televisions and desk tops. "
Matt Doman, Creative Director, Beattie McGuinness Bungay, London.
"The best portfolio of a 25-year-old I've ever seen."
Erik Kessels, Kesselskramer
"I never read Luerzers Archive"
Junior Art Director. Aged 47.
Thomas Hoffmann, Andco
"The first time when my work published in Archive was the Most exciting moment in my advertising career"
Sompat Trisadikun, Leo Burnett, Bangkok
"I started my career 25 years ago on the very same day Archive put out its first issue. Coincidence? Dont make me laugh."
Alex Bogusky, Crispin, Porter & Bogusky
"Without a doubt, anybody who is anybody in this industry, at some point in their career has devoured their own archives."
Tony Granger, Y&R New York